Bold Commerce and PayPal struck up a partnership that will better integrate payments into more checkout experiences.Using Bold Commerce’s headless checkout tool, retailers can place a point-of-sale wherever shoppers interact, including on blogs, within social media, and even on the packaging of a physical good.The new solution is available in Bold Commerce’s Checkout Experience Suite.
Customizable commerce company Bold Commerce announced today it is collaborating with PayPal to better integrate payments into the checkout experience. Because, as Bold Commerce Co-Founder Yvan Boisjoli puts it, “The checkout experience needs to extend to everywhere shoppers are today, which also means that a full range of payment options need to be available to shoppers wherever they are.”
Using Bold Commerce’s PayPal-enabled tool, retailers can put the checkout wherever shoppers interact. A point of sale can be placed on blogs, within social media, and even on the packaging of a physical good with a QR code printed on the label. Upon checkout, consumers can use a range of payment options, including PayPal, Venmo, PayPal Pay Later, credit and debit cards, and multiple local payment methods.
“Payment choice and flexibility have always been a critical part of a successful commerce experience – but it’s only one part of the equation. Retailers today need to also offer a tailored checkout experience to help drive increased conversion,” said PayPal VP, Global Head of Channel Partnerships David Bruce. “It’s a powerful combination for a composable checkout to plug into any tech stack, and we’re excited to deepen our commerce capabilities with Bold Commerce.”
The new, flexible checkout method is expected to increase checkout conversion on merchant websites and what Bold Commerce is calling “shoppable touchpoints,” which will drive more revenue by decreasing friction. The headless, all-in-one payments and checkout solution is available in Bold Commerce’s Checkout Experience Suite.
“Through this new integration we’re making it easy and accessible to power checkout anywhere, with any payment method. We’re looking forward to working with PayPal as they make this move into headless commerce,” added Boisjoli.
Bold Commerce was founded in 2012. The Canada-based company’s Checkout Experience Suite offers a customizable headless checkout tool with built-in subscription and pricing capabilities. Bold Commerce counts more that 9,000 brands and retailers as clients, including Pepsi, Mars, and Williams Sonoma.
Bold Commerce has raised $44 million and has been named to Deloitte’s Tech Fast 50, E&Y’s Entrepreneur of the Year, and CBInsights’ Retail Tech 100.
Photo by Adrien Delforge on Unsplash
